Many of these new gamers may not be familiar with the best practices to keep their devices safe from attack. Fortnite has attracted a huge audience of new gamers during its rapid rise to prominence.
Lastly, the CEO states that Android’s permission system will help protect users by informing them of what an app will be allowed to do. Epic’s CEO isn’t concerned, however, as he states that gamers “have proven able to adopt safe software practices” and, as evidence, states that “gaming has thrived on the open PC platform through many sources.” He’s specifically referring to platforms like Steam,, etc. “The 30 percent store tax is a high cost in a world where game developers’ 70 percent must cover all the cost of developing, operating, and supporting their games…There’s a rationale for this on console where there’s enormous investment in hardware, often sold below cost, and marketing campaigns in broad partnership with publishers…30 percent is disproportionate to the cost of the services these stores perform, such as payment processing, download bandwidth, and customer service.” – Tim Sweeney, CEO of Epic Games, speaking to The Vergeĭistributing the app outside of the Play Store is a risky move due to the potential security concerns. Any apps or games with in-app purchases consumed entirely within the service must use Google Play In-app Billing, which means Epic Games would have to cough up 30% of all IAP revenue to Google if they distributed Fortnite Mobile on Android via the Play Store. Epic Games does not want to lose 30% of their Android revenue to Google, which is what’ll happen if they choose to use Google Play as their distribution method. The second reason is financial, as we previously speculated. “Epic wants to have a direct relationship with our customers on all platforms where that’s possible…The great thing about the Internet and the digital revolution is that this is possible, now that physical storefronts and middlemen distributors are no longer required.” – Tim Sweeney, CEO of Epic Games, speaking to The Verge
First, Epic Games wants to maintain a direct relationship with their customers. According to the CEO, there are two reasons behind why the company is choosing not to use Google Play to distribute Fortnite Mobile on Android.
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